Local snackmaker Kuai Kuai has teamed up with the Pingtung County government to release a new grouper-flavored version of its popular ricepuffs.
The move is the latest effort to boost domestic sales of the fish after China banned imports in June.
The Pingtung County government is praising the snackmaker for "breaking with tradition" to "bring grouper to the masses" and also lauding its support for the island's aquaculture industry.
Pingtung County Magistrate Pan Meng-an marked the collaboration with Kuai Kuai in a Facebook post in which he assures his followers that "you can really taste the grouper" in the new snacks.
China announced the suspension of grouper imports from Taiwan in June, citing prohibited chemicals and excessive levels of a banned antibiotic in imports of the fish since last December.
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